Inbound marketing is a fundemental shift in how marketing (and sales!) operates. In this Hubspot report, 231 marketers, business owners, entreprenuers, executives and sales personnel from businesses of all sizes were asked about their marketing budget and lead sources, the trends in the channels, and their focus on social media.
The key findings:
- Inbound marketing dramatically lowers the cost-per-lead (CPL).
- Social media and blogs area rapidly expanding category for marketing budget.
- Businesses are getting real sales from social media and blogs.
Learn what marketing tactics other businesses like yours are using to attract relevant prospects and increase their sales.